Top 5 Viral: The Known Universe, Jack Bauer interrogates Santa, I’m Yours (ukulele), e mais

Pigeon: Impossible

Havaianas “aplaudem” a chegada do verão

Bauble - The iPhone app for Christmas

The New Community Rules

Blogs, networking sites, and other examples of the social web provide businesses with a largely untapped marketing channel for products and services. But how do you take advantage of them? With The New Community Rules, you'll understand how social web technologies work, and learn the most practical and effective ways to reach people who frequent these sites.

Written by an expert in social media and viral marketing, this book cuts through the hype and jargon to give you intelligent advice and strategies for positioning your business on the social web, with case studies that show how other companies have used this approach.


The New Community Rules will help you:

* Explore blogging and microblogging, and find out how to use applications such as Twitter to create brand awareness

* Learn the art of conversation marketing, and how social media thrives on honesty and transparency

* Manage and enhance your online reputation through the social web

* Tap into the increasingly influential video and podcasting market

* Discover which tactics work -- and which don't -- by learning about what other marketers have tried

Many consumers today use the Web as a voice. The New Community Rules demonstrates how you can join the conversation, contribute to the community, and bring people to your product or service.

The Year in Review Captured On a Google Wave [VIDEO]

Ataque de Pánico!: Do YouTube para Hollywood por 30 milhões de dolares

Há pouco mais de um mês, o uruguaio Fede Alvarez publicou no YouTube uma curta-metragem chamada “Ataque de Pánico!”, que ele mesmo produziu com apenas US$ 300.

São 5 minutos em que Montevidéu é atacada por robôs gigantes, e que hoje chegou a quase 4 milhões de visualizações. Poderia ser apenas mais uma história de um talento viralizado pela internet, mas foi além.

Descoberto pelo director Sam Raimi, o responsável pela trilogia “Homem-Aranha” e “Evil Dead”, Fede Alvarez agora vai receber 30 milhões de dólares para produzir um filme de ficção científica, além de um contrato com um estúdio de Hollywood, a Ghost House Pictures.